| Rule ID | local/nap-consistency |
| Category | Local SEO |
| Scope | Site-wide |
| Severity | warning |
| Weight | 6/10 |
Solution
NAP consistency is critical for local SEO. Your business name, address, and phone number should be identical everywhere - on your site and across all listings. Use schema.org LocalBusiness markup. Avoid abbreviations inconsistencies (St. vs Street). Include NAP in footer for site-wide visibility.Enable / Disable
Disable this rule
squirrel.toml
Disable all Local SEO rules
squirrel.toml
Enable only this rule
squirrel.toml